Successful Blogging in 12 Simple Steps is the easiest and fastest way for writers and small business owners to learn about blogging.
It’s a combined self-study course and workbook you can follow at your own pace which will: Save you time - get the essential information without being overwhelmed. Stop costly mistakes - learn how to plan your blog effectively and brief your web designer. Make learning fun – it’s a practical guide for non-technical people. Get you new readers and subscribers - and keep them coming back. Establish your expertise - because blogging will get you noticed. Help you win new business - because successful blogs turn visitors into customers.
Written by Annabel Candy, founder of the popular travel blog Get In the Hot Spot. Annabel has an MA in Design for Interactive Media and 17 years experience designing and writing for the Internet. She specialises in demystifying social media to help other small business owners, consultants and freelancers tap into the power of blog marketing.
Contents and Course Details
Blog Planning and Set Up
Step 1: Topic & Goals - Define the niche, main aims and target audience
Step 2: Branding - Develop a strong, consistent image for you or your business.
Step 3: Planning Your Blog - Create a design brief to focus on your goals.
Step 4: Blog Set Up - Learn about WordPress so you can update your blog easily. Blog Writing
Step 5: Writing Static Content - Create content for static pages like About and Contact.
Step 6: Writing Blog Posts - Learn what makes a good blog post and generate post ideas.
Step 7: Writing for the Web - Find out how to format your blog for easy reading online.
Step 8: Reality Check & Add Value - Review your blog and add content readers love. Blog Promotion
Step 9: Blogging & Social Media - Finding new readers and opportunities
Step 10: Online Networking - Connecting with other bloggers and business owners.
Step 11: SEO, Stats & Rating Progress - Search engine optimisation basics and blog analytics.
Step 12: Guest Posting - Identify some ideal host blogs and submit a post.
Bonus Chapter - Blog Motivation
Who should read this book? Small business owners and creative personalities. Techxperts who need help planning and writing a blog. Bloggers who want to learn how to make their blog get results.
Successful Blogging in 12 Simple Steps will teach you how to plan your blog based around your individual goals and help you come up with an actionable plan you can follow through with. How the Course and Workbook Works
Each step has: Thinking Point – the essential blogging information Take Action – to get you on track with your blogging goals Checklist – so you don’t forget anything important.
“Annabel is the go-to person when it comes to building a successful blog.”
Celestine Chua, The Personal Excellence Blog
“Annabel’s book shows you how to meet your goals in a smart, sane way. And, bonus. The book is short and fast to read. Most people take 400 pages to say this much about blogging! If you only read one book about blogging make it this one. ”
Penelope Trunk, Founder of Brazen Careerist Ready to make your blog successful?
Successful Blogging in 12 Simple Steps is the easiest way to launch your blog (or relaunch it) and get the results you’re hoping for. I'm looking forward to helping you on your blogging journey.
Annabel Candy www.SucessfulBlogging.com
If you want to make money travel blogging, these are the top 25 secrets that I have learned in a decade of Travel Blogging. Using these secrets I have made tens of thousands of dollars with Vagobond.com.
This is the first time I am sharing them. If you are already a travel blogger, you may know some of these but you probably don't know all of them and if you are just starting, these are your shortcut to making money with a travel blog.
This is a bare bones report but the secrets inside are the key to your success at making money with your travel blog.
The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success
The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns.
Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you. Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies.
The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.
Technical Blogging is the first book to specifically teach programmers, technical people, and technically-oriented entrepreneurs how to become successful bloggers. There is no magic to successful blogging; with this book you'll learn the techniques to attract and keep a large audience of loyal, regular readers and leverage this popularity to achieve your goals.
Become more influential and earn extra money by blogging. Whether you want to create a popular technical blog from scratch or take your blog to the next level, this book shows you how.
Technical blogging expert Antonio Cangiano shares his extensive expertise with you, sparing no details and laying out a complete step by step road map to help you plan, create, market, monetize, and grow your own popular blog.
Antonio will guide you through all the choices you have to make in setting up a successful blog, teach you the key things you need to know to write blog posts that get read, and give you the tools to produce content regularly
You'll learn how to promote your blog, understand traffic statistics, and build a community. And once you've built it, you'll learn how to benefit from it: advance your career, make money from your blog, use it to promote your products or company, and take advantage of your blog to the fullest. And when your blog takes off, Antonio will show you how to avoid the pitfalls of success.
Technical Blogging is the only guide you'll need to create and maintain a successful technical blog.
After starting his first business aged 4 and his first internet business aged 15, former NSW Young Entrepreneur of the Year and SMX Idol Winner Dave Cupples shares 7 Secrets to Making Money with Blogging, Facebook Marketing and Twitter for Business. Packed with amazing case studies from around the world and the most effective tools and real actionable cutting edge tips, including:
• The real secret to being an entrepreneur
• How to spy on competitors and copy their most effective tactics
• Tips & tools for more Facebook likes, Twitter followers & blog subscribers
• How to incentivize and supercharge email opt-Ins, Facebook likes and shares
• Secrets to getting your content shared by influencers and the media
• How Dave earned his first $100 at age 4 and learned the most amazing lesson in life
• Why Social Media Fans are a lot like women …
• How to capitalize on the great changes and opportunities of our time
And much more!
The Four Year Old Entrepreneur includes the best of the best from Dave’s presentations which have enthralled audiences worldwide including at the leading Affiliate Marketing conference in Australia, Affili@Syd, the biggest performance marketing conference in Europe, A4uExpo Munich, and his Keynote at largest Affiliate Marketing conference in the world, Affiliate Summit in New York City.
"This guy knows his stuff" Simon Lissa, E-Web Marketing
"You need to follow this book's advice" Deborah Carney, Merchant ABCs
"I was blown away by Dave's knowledge" Justin Rondeau, Which Test Won